Does it cost money to release an app?
8 minute(s) read | Published on: Aug 13, 2022 Updated on: Aug 13, 2022 |

How to publish an application on Google Play?
After designing your Android application, you must be looking to publish the application on Google Play. In this regard, we have prepared a complete guide for you on inserting the application. With more than 1 billion monthly active users, GooglePlay is one of the largest platforms for publishing and selling applications. For beginners, publishing an application on GooglePlay may seem like a difficult and scary task. Like other stores, each platform has its own rules, regulations, and procedures. Therefore, to avoid any future problems, we must be aware of these issues. Here, we will help you step by step on the way to register the application on it and insert the application so that you can register and publish your app on in the easiest possible way. And you also will see if you need to pay money to do that or not.
Two platforms, this and App Store, have the most users to download mobile applications. But publishing an application on Google Play has more advantages than publishing an application on the App Store. One of the special features that can be mentioned for adding an application to it is the possibility of advanced and professional search by users. On this platform, people can check the features of each application. Then, according to their needs, download the most suitable mobile software. Also, since Android users are more than IOS, publishing the application it will bring you more sales and downloads. Here are all the points and details that must be observed when publishing the application on this platform.
Some advantages of publishing applications on it
Today, the name of Google is so big that it is impossible for anyone not to know its name. This has caused many users and employers to trust this platform and publish their applications on it. In addition to all the features this store has, you can add security to it, which carries a large part of reliability. Also, users can report bugs and deficiencies of their desired software and games to the developer in this space, which can use more optimized and bug-free software.
Reasonable price of Google Play for developers
Google has provided a reliable space for users and developers to generate income. Therefore, developers can publish their program in the Google space at a reasonable price set by this. This amount is very fair, and it has stated that it only takes 30% of the apps and in-app purchases. With this situation, most payments are allocated to developers and cover about 70% of it. With all these benefits, Google announces yearly discounts for developers to satisfy them.
Google Play is more economical compared to the App Store.
It doesn't matter whether you are a consumer or a developer in today's world; using Google services is more economical than the App Store. As you know, buying a subscription from Google is much easier than the services provided in the Apple Store. With all the features said, keep in mind that you may receive similar or sometimes higher services from the Google store than from Apple.
This is a safe place for doing business.
Play Store is considered a more restrictive space than this because it has adopted stricter policies for developers. Therefore, not all developers can add their applications to their users after designing the Android application. Specific plans on this platform are evaluated for customers before hosting you. Another advantage of Google Play can be seen as the security and protection of user rights compared to the App Store.
Wide variety of services in it
You are very wrong if you ever thought that Google is only for downloading apps. Because you haven't checked out the Books, Videos, Music, and Movies section yet, you can access high-quality HD content at a low price with the Google Play Store. All these features, along with the gift cards available in the Play Store, can be very attractive to the audience. This way, users can later use these cards for their purchases and benefit from discounts and gifts.
How to release an app on Google Play
- First step: Create a developer account
Before publishing an app on this, you must first create a Google developer account for yourself. You can easily create a Google developer account for yourself using a Google account. The registration process is very straightforward, and you only need to pay $25 at the beginning of registration (you pay this fee only once). After you have read and accepted the Google developer account rules, you can pay this fee with a credit card.
To complete the process of publishing the application, you must fill in all the details required for the account in the form, such as the developer's name, which will be shown to your customers and users on Google Play. Don't worry; you can even enter more details later. Also, remember that creating a Google account may take up to 48 hours.
- Second step: Link Your Merchant Account
If you want to publish a paid app or your app uses in-app payment, you must have a payment profile or a merchant account. Here's how you can do it:
- Log in to your Play Console
- Click on Download Reports – Financial
- Select 'Set up a merchant account now.'
- Click on "Create."
- Third step: Create App
Now that you have done all the Play Console settings, you can finally add the app. Here we explain how to do it:
Go to the 'All applications' tab in the menu Click on 'Create Application' Select the default application language from the drop-down menu Select and enter a title for your app Click on "Create."
The title of your application will be displayed on it after publication. Don't worry too much; you can change this later. After you create your application, you will be taken to another page where you have to enter all the application details.
- Step 4: Preparing the list of store details
Before listing the application in this, you must prepare the list of application details. All these details will be displayed to your users. Note: You do not need to complete all these items to go to the next step. You can always make a draft and make the necessary revisions when ready to publish the app on Google Play. The information required for the app's details is divided into different sections.
- Step 5: Upload the APK
To create the final version, select the application you created (in step 3). Then go to the 'Release management' 'App releases' section from the top left menu. Here you must specify the type of version you want to upload for the first version of your application. You can choose between an internal test, closed test, open test, and production release. The initial version you publish allows you to test the application among a group of users before publishing it.
This method helps you better analyze your application, compare its results, improve it after doing these things, and find bugs and errors before making your application available to the public. However, if you choose production release, you can choose to make the application you upload available only to users in certain countries. When you select the above item, click on 'Create release.'

- Step 6: Consider a scoring system
If you do not consider a rating system for your application, your application will be listed as 'Unrated.' Apps listed as 'Unrated' may be removed from Google. You must fill in the scoring system answer sheet to score your application. You can access this answer sheet when you select the application in the Google console. To access this section, go to the menu 'Store presence' - 'Content rating' in the left menu.
- Step 7: Set the price and publish
Once you have set the strategy for making money from your app, you can go to the next step and publish the app as a free or paid app. Remember that you can change your app from paid to free whenever you want, but you cannot change the free app to a paid app. For this, you have to define a new app and specify its price. You can also choose the countries where you want to publish your app and specify What Android devices the application should be displayed on.
About our Android and iOS app development services