8 off-page SEO techniques
5 minute(s) read
May 29, 2020
Search engine optimization is a critical part of ranking websites of different search media platforms like Google, Bing, and Edge. SEO is a set of rules that we have to follow if we want to rank our website on the first 3 pages of Google. One of those rules in off-page SEO. Off-page SEO is a process of optimizing your business's online and offline impression by using different content, connections, and links with others on the internet. Let's view some techniques for off-page SEO of your website so that your site can rank higher on the internet.
1. Creating sharable content:
Content carries preliminary importance on any website. If your website's content is organic and unique, your site is more likely to rank on Google's first three pages. Try to create more amazing and sharable content on your website, so that it can create natural backlinks for your website.
2. Influencer outreach:
There is nothing wrong with reaching out to the influencers in the field and telling them to link you back so that you can improve the traffic on your site. To provide you the backlinks, you have to create unique content and then contact the influencers in your industry.
3. Contribute ass guest author:
Many blogs in the internet world provide the facility of guest posting from different authors. You can also contribute as a guest author and get the links from them. Keep one thing in mind: the quality of links is much more important than the quantity of the links. Don't post for so many times on a single guest blog; instead, look for different guest blogs to get quality links.
4. Social media engagement:
If you want to grow your business or website, keep one thing in mind that social media interaction is a must-have. You can grow your business if you don't interact with people on different social media platforms. If you want to make your business popular among the people, you should engage with them through social media platforms, including Facebook, Instagram, Twitter, etc.
5. Guest blogging:
Although Google does not appreciate this technique because of its spam nature, many SEO experts use it to build the links on their website. SEO experts mostly use it when they want to get many links back to the authors' site.
6. Social bookmarking sites:
The best way to do off-page SEO is to submit your content on social bookmarking sites like StumbleUpon and Digg. These sites keep updating their websites frequently, so the search engines favor them. Try to create unique content and post on bookmarking sites.
7. Q&A sites:
Another best way to direct traffic on your site is to be a member of the question and answer sites like Quora. Answer the questions that are related to your business or blog and send the traffic to your site.
8. Broken link Acquisition:
Try to discover the broken links to and improve the chance to get the links to your site. Reach for a site that has broken links because it will need to replace them. Ask those sites to link your site instead.