Techniques to increase site traffic

DotNek Software Development 19 minute(s) read

Last updated: Jan 14, 2021

it will lead to many successes, but the question for all site owners is that how they can provide the possibility of maximizing their site traffic compared to competitors, so join us in this article to provide you with techniques to increase your site traffic

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Some techniques to increase site traffic

1- Follow the principles of SEO:

Increasing site traffic needs to pay proper attention to SEO , which ultimately leads to a high ranking in search engines, on the other hand, not paying attention to SEO leads to failure. Visits obtained through SEO have a high durability. Plus, in the long run we will find that it costs less than getting site traffic in non-organic ways like advertising.

2- Increase page loading speed:

User satisfaction is achieved through high page loading speed. User satisfaction leads to referring to other pages of the website, so you will gain more visits and perhaps sharing content with other users, it also causes an increase in user's retention on the website. If it takes a long time to load, your site bounce rate will be very high, so we must ensure that the site pages are optimal in terms of image file size, page structure and etc., to speed up site page loading.

3- Updating site content:

The main priority for each user is to choose an up-to-date and valid site, so all site supporters should attract user satisfaction by updating the site content regularly.

4- Creating valuable content:

Writing popular and valuable articles is a free way to increase site traffic that you should pay more attention to.

5- Using YouTube:

Don't neglect video marketing and be sure to use video sharing networks like YouTube . By posting your videos on these networks, you can attract more users to your website.

6- Creating backlinks:

Get Google's attention this way because when other sites link to yours and if this happens frequently, Google realizes the value of your website and helps you gain site traffic. Some tools are useful for website owners in the field of external link building which include Mozbar , Ahrefs, Open Site Explorer and Google webmaster.

7- Using social networks:

In order to attract more users, here are some valuable tips on how to improve marketing through social networks such as Facebook , Twitter, LinkedIn and Instagram , which are the most popular social networks. They can be used to gain more users, high website traffic and reach to a high ranking because nowadays people of all ages use these networks.

8- Using Long Tail Keywords:

It is easier to guess the searcher's intention if he/she uses long tail keywords, another point is that not many competitors have come to it yet.

9- Holding an online training course:

Internet users have become more inclined to participate in online courses and they try to avoid participating in face to face courses as much as possible and use online training, which is used to increase site visits and even reduce exit rates.

10- Using CDN:

Content Delivery Network increases the speed of users' access to your website in different geographical locations, which is very important in increasing site traffic . Servers are spread all over the world, they are connected to each other in the form of a chain network, called pop. The way it works is that, when a user requests for content from a website, it connects him/her to the nearest server, called the Edge Server. In fact, Content Delivery Network is one of the rules-oriented ways that can increase site ranking and make a site more visible and attract more users.

11- Internet advertising:

The traffic generated by this method for you is quite targeted, which can have a great effect on your sales, but by running out of your budget, this method will not work, so you should use it in combination with other methods.

12- Do not ignore the importance of meta descriptions:

When the user searches, links and related sites are displayed on the search page, and a summary is displayed at the bottom of each URL that the user decides to select the site by reading this section.

13- Using short and effective content in the form of video and post:

There is no shortcut to success in marketing. For this reason, you should use all possible solutions and change the length and format of your content to make it more attractive for different types of users. To create maximum impact, you should post shorter and more important contents in the form of video to attract more users.

14- Using attractive and practical title:

This is one of the most significant points in increasing site traffic because no matter how accurate and principled your content is, at the same time, if you have the lack of attractive and useful titles, users can not be attracted to the website.

15- Use LinkedIn:

LinkedIn is one of the most useful platforms that can be a good tool for your business. All you have to do is learn how to work with it and get acquainted with its different sections, due to the usefulness of LinkedIn, you should send content to LinkedIn regularly in order to increase site traffic.

16- Increasing click-through rate by using metadata:

Having a plan to use microdata allows search engines to find and index the site as quickly as possible, which increases site traffic. Another benefit of using microdata for SEO supporters is that It can enrich the website and improve the click-through rate.

17- Using internal linking:

We have mentioned the importance of external linking and its high impact on increasing site traffic, but at the same time we should not neglect internal linking because internal linking makes the user spend more time on the website and have a better experience while using the website.

Types of internal linking:

- Automatic internal links

- Manual internal links

- Adding me to the first page of the website

- Adding link to the start menu

18- Technique of using email marketing:

Email marketing is the process of sending a business message, usually to a group of people by using email. In a broad sense, any email sent to a potential or current customer can be considered as email marketing. This includes using email to send advertisements, Business requests, Sales requests or donations. An email that is about a new service or product can also help increase site traffic, but be careful not to overdo it as it may reduce site traffic as much as possible.

19- Interact with users:

By creating a commenting system, interacting with users, and receiving positive and negative comments from users you can promote the website. And also users are able to share their opinion about topics with website owners, for instance they can suggest a topic that they are interested in but there is not enough content about it. Another way to increase site traffic is to write comments on other websites that you can attract users to visit your website by writing an attractive and useful one.

20- Use Google Analytics:

Google Analytics is a website analytical tool which is provided by the Google search engine and what it does is tracking website traffic and providing it to the users. You can use it to identify pages which are the most visited ones and check the visitor data to see where does this number of users come from.

21- Attending and even speaking at conferences:

In order to be seen as much as possible, one of the useful ways is trying to participate in conferences related to site content and services, which your site can be introduced to as many users as possible.

22- Using BuzzSumo:

BuzzSumo Lets every user know that which contents or topics of websites are popular. In Other words, BuzzSumo collects a Collection of website activities and specific contents to introduce you the topics that are the most popular ones among users which are mostly shared on social networks, so that you can use their methods to increase your website traffic .

Conclusion:

In general, there are many techniques to increase site traffic , some of which are free and some require spending money, depending on your goal, you must choose which techniques you want to use to increase your site traffic .