Creating a correct SEO-friendly website structure
13 minute(s) read
Dec 01, 2020
Website structure and SEO are directly linked with each other. You cannot ignore it while optimizing your website. Having a logical web structure is the same as having a series of pathways and handy signs through your pages, and this will create an interesting flow for both the search engine bots and users.
What is the website structure?
When you hear the term “
”. You may think of a content organization or aesthetic elements. But in reality, the website structure refers to how the pages on your website are related to one another. This also includes how additional pages are separated from your site's home page into folders and subtopics.
The website structure begins with a foundation, then homepage, then branch off into other parts or sections such as the contact page, about page, and blog page.
How to create a correct SEO-friendly website structure
Not all the website's structures are correctly created according to
. To make your website structure
correct, it has to attract visitors and guide them towards relevant content across your website.
There are few steps mentioned below which you can follow to create a correct SEO-Friendly website structure
1. Establish your site hierarchy
You should first create a hierarchy on your website or a system that keeps arranging your site pages from top to bottom. You must prioritize certain sections and topics. You review the major resources that could help your site audience or visitors to convert into leads or conversions and turn it into sales revenue. You could simply make individual and subcategories. For instance, if your organization offers a number of services, one of the categories separated, your home page must be "services."
2. Organize matching URL structure
also impacts google ranking, so simple and clear URLs helps your
gain potential traffic and exposure. When the audience sees easy words in the
google search engine
results, it will better impact taking a quick decision to choose one result over the other.
For instance, a URL that reads “https://deliciouspieesforrever.com/folder2/522920” isn’t as useful as “https://deliciouspiesforever.com/blog/summer-pies.”
In your correctly created SEO-friendly website structure , the URLs naturally flows. Since you have mapped out a certain path for visitors to go through, the URL is just another way to tell the page's location in the content of your website.
3. Perform internal linking
frequently in your website structure indicates the strong relationship between
content and pages on your website
. When you put inks on your site organically throughout your recent posts, blogs, and product pages, it forms a framework for users to explore. Suppose there is a helpful link to any related page on your website. In that case, visitors could continue to cross your website and come closer to purchasing a product or service.
You should make sure that a thorough network of links is placed across your website and try to link up with other famous pages to inculcate more ranking value for SEO optimization