How do we know if Google has penalized our site?
3 minute(s) read
Published on: Nov 09, 2020
Updated on: Dec 14, 2021
In this article, you will know about the Google penalty and the methods to help you identify google penalties.
The first thing that you need to ensure prior to optimizing your web for google is to check whether Google is penalizing your site.
A website that has been penalized by google can't achieve higher rankings, so your foremost priority should be to figure out which of the algorithmic changes are impacting your website and then accordingly create a recovery plan.
What Is A Google-Penalty?
When a website got removed either entirely or partially from the google index, it means that some google penalty has hit the web. A website becomes automatically penalized by the google webspam filtering team according to the algorithms.
Google penalty also leads your website towards dropping in the ranking of the website completely or just a few pages from the website that are found manipulative. The same will be the penalty with spammy keywords. A website's falling rankings affect not only its online visibility but also its conversions and credibility.
How will you get to know if you penalize your website?
Let's see how these methods will help you in tracking and identifying Google penalties
Method # 1: Search Console
One of the easiest methods to find out and track the google penalty is with the help of the medium of the google search console. Google uses this medium to communicate with the web developers and tell them about the potential issues their might have along with manual penalties. You just have to register your site with google search console and then click on the "search traffic" option. After that, choose the option of "manual actions" placed on the sidebar.
If you see the displayed message stating "No issues detected," then it means your website is all clean and safe from any type of manual or algorithmic penalty.
In case the message shows any penalty applied to your site, then you must read the message carefully with the reasons and try to rectify those problems, and then request google to review your website.
Method # 2: Analytics
Google Analytics is another way to identify the penalty. In this method, you will have to note the date when your organic audience deteriorates and check out whether any Google update, like Panda or Penguin, has been launched around that date or not. If yes, then it does mean your website was affected by the update.
Method # 3: Search for your Brand
You can also trace out a google penalty by doing a search on google from your domain name and checking whether your website ranks on the first page against that query or not.
Apart from this, you can also put the title tag text of the website in the google search bar and check if it ranks, and if you are still not able to see your domain there, then it surely means that your website has been penalized.